There are fifteen, Jake Shuman serve a Mormon mission Florida. How many people who clean their beloved companion ears with cotton swabs.
"One day he woke up and said:" Elder Shuman, I can not hear from my right ear, that's so weird What do you think I should do.? "Shuman recalled last week.
They went to a doctor, the missionary otoscope pushed ear.
He said the doctor "swab much, right? Used". "Stop it. It is terrible for the ear".
Later, when his partner Shuman clean the ear helped connected hydrogen peroxide - the removal of a "frothy yellow evil" - he came up with an idea Q-Tip was constant use. the opposite effect, masses got more wax in the ear canal to connect to his friend push. Perhaps, Shuman thought he could make a device that could be exploited, the wax and spoon.
Last month, the residents Amon Council officially the utility or UTIP. Honeycomb design of plastic with a plastic handle in the general form of a cotton swab is intended to remove the wax from the outer side of the ear.
He showed a strange Shuman tapped obsession we have with ear cleaning. A video the product describes, appears in the UTIP Facebook - page with nearly 5 million visitors and 20,000 shares for September. Shuman said he has received about 2,000 orders per day.
"It seems so satisfying," wrote one commentator video. "Why do I want that so bad?" Said another. "If you stay things stuck in his ear, and high-tech and can be reusable," cried a man who his friend.
But many analysts also warn of other known risk of Q-tips (and brothers plastic): too far pushing into the ear canal and causes damage to the eardrum. The Shuman product contains a warning that the product for cleaning the intended is "ear canal and the ear."
"You feel strange," Shuman said. "That's the comment I get. And some people say that bad."
According to him, the key is not UTIP is used as a cotton swab. It is intended to be used with caution, he said, with a circular rotating basis: "There is a learning curve to it, a bit of art."
Shuman, 35, who has a job at the Idaho National Laboratory, he said, his idea of having alternative never forget to help long cotton in the years swab, sometimes to achieve plastic manufacturers to see whether they could with a prototype ,
In 2012 he met printing in 3-D, which was only willing to make a few. While there are many other ear cleaning devices on the market were, Shuman said he with a design like that could not find.
Finally, he said that he wanted to try with the design I felt very well a number of mass production. remove After some local investors, Shuman funds collected for its first batch of UTips fixing and selling a standard Chevy 1936 to $ 8000 impresses.
Late last year, it has created a website and has 1200 UTips. At that time many investors are interested. They relaunched the product in the past month with online marketing without problems - including viral video and a video with his family. The UTips are available under order utilitytip.com and stored in different drugstores near Idaho Falls and petrol stations.
Shuman now expects recent product patent application is approved, a process that can take years.
"This is a very crowded field" Jarom Kesler, a patent attorney in California who works with Shuman industrial ear cleaning. "There will be many (as) that arise. But it has some features that are unique and different from what we have found."
Kesler know from personal experience about the obsession ear cleaning. He and his sons produce "a lot of wax." During the bathing season, her daughter was completely jammed his ears. "You have something to go and clean it off," he said. "That's why I draw a very good product into consideration."
Shuman has developed his own theories about ear cleaning obsession of our society, dam accessing your fellow missionaries Q-tips to the ears twice daily.
"People like the feeling, really," Shuman said. "People are crazy themselves. They are obsessed with collecting of yourself."
Lucas Ramseth can be achieved at 542-6763. Twitter: @lramseth
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